We delivered the Not-So-MINI Puzzles to MINI buyers on the waitlist. Guess what? For people who love MINI, a 5,146-piece MINI puzzle is a really great distraction.
The Not-So-MINI Puzzle became an instant collectible among MINI fans. It’s currently fetching prices of $350+ on eBay. It garnered over 100M impressions, but best of all, by the end of 2022 all the real MINIs were delivered to everyone on the waitlist.