• 2014
  • Accuracy matters.
  • realtor.com

There’s nothing worse than finding their dream home online, only to see that it’s already been sold.

  • 2014
  • Accuracy matters.
  • realtor.com

Accuracy Matters is a creative and cross-platform campaign designed to educate consumers about the importance of accuracy in residential listings vs. realtor.com's competitors.

The centerpiece of the campaign was TV spots featuring characters who were fun, quirky and obsessed with accuracy.

Cake Portrait Chef

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