Silver and Bronze Pencils for LEGO CL!CK

  • May 17, 2010
  • Recognition
  • One Show

Pereira O’Dell brought home 1 silver pencil and 2 bronze pencils for LEGO CL!CK from the 2010 One Show Interactive Awards ceremony held Friday evening at New York’s Terminal 5.

Elements of the campaign were honored in online video, mobile and the integrated categories. The annual competition celebrates the year’s best in digital advertising and new media.

Winning categories include: Online Video – Long Form – Single LEGO CL!CK: A Short Film – Silver Mobile Applications/Sites – Consumer Goods LEGO Photo – Bronze Integrated Branding Campaign – Online LEGO CL!CK – Bronze Pereira & O’Dell would like to thank all of our agency partners for their collaboration and creative synergy! We hope that LEGO fans continue to embrace and share those unpredictable but powerful light bulb moments in life when things just CL!CK. Client: LEGO Systems Lead Agency: Pereira & O’Dell Director: Blue Source Production Company: MJZ Editorial Company: Rock Paper Scissors VFX Company: a52 Music: Siblings Web Partner/iPhone App: Struck/Axiom Public Relations: Flashpoint PR

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