IHOP teamed up with Wonka to promote the new movie with a magical menu of Wonka inspired items. So we created a magical ad campaign to let the world know all about it.

Using clips from the Wonka trailer matched with delicious food footage and expertly made Wonka-esque contraptions we brought that feeling of Wonka's beginning days right into the IHOP kitchen. Then we imbued the rest of our messaging with that same sense of whimsical Wonka wonder.

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