• 2017

Public Snacking Announcements aim to remind parents that kids don't always make informed choices, especially at snack time.

  • 2017

In this campaign for General Mills/Annie’s Homegrown kids eat sand, color all over themselves or get trapped in a t-shirt.

The campaign is running on social channels where Annie’s has seen explosive growth. Ads include a series of :15 videos, photography and social creative to demonstrate the many reasons why kids shouldn’t be picking their own snacks.

Public Snacking Announcement: Sand

Public Snacking Announcement: Skateboard

Public Snacking Announcement: Hose

Public Snacking Announcement: Shirt

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