Pereira & O'Dell Receives 11 Cannes Lions Awards for Skype, Intel and Airbnb



Pereira & O'Dell received a total of 11 Lions at the 2014 Cannes Lions festival. Of the 37,427 pieces of work entered, only 3% were awarded a trophy.

The Skype "Stay Together" campaign was rewarded with 5 Lions at the Cannes Lions International Festival of Creativity. 4 in Cyber and 1 in Branded Content.

"The Power Inside" for Intel + Toshiba USA received 4 Lions at the Cannes Lions International Festival of Creativity! 1 in Branded Content, 2 in Film Craft, and 1 in Cyber.The series was also nominated for a Daytime Emmys under "Outstanding New Approach".

Airbnb #SochiProblems was a quick-thinking real time marketing effort by Airbnb and Pereira & O'Dell which received two lions in PR and Cyber.

  • Cannes Lions (Cyber) Silver – Commercial Public Services, Skype, “Stay Together Family Portraits” - link
  • Cannes Lions (Cyber) Silver – Webisodes, Skype “Stay Together Family Portraits”
  • Cannes Lions (Cyber) Bronze – Storytelling – “The Born Friends Family Portrait” - link
  • Cannes Lions (Cyber) Bronze – Use/Curation of Images, Skype “Stay together Family Portraits” - link
  • Cannes Lions (Branded Content) - Bronze - Non-Fiction: Online , Skype, “The Born Friends Family Portrait” - Link
  • Cannes Lions (Cyber) Webisodes, “The Power Inside”, Intel + Toshiba - link
  • Cannes Lions (Film Craft) Direction – “The Power Inside”, Intel + Toshiba - link
  • Cannes Lions (Film Craft) Casting – “The Power Inside”, Intel + Toshiba – link
  • Cannes Lions (Branded Content) Fiction: Online – “The Power Inside”, Intel + Toshiba – link
  • Cannes Lions (PR) Response/Real-Time Activity - Airbnb - link
  • Cannes Lions (Cyber) - Targeted Conversations at Scale - Airbnb - link

Pereira & O'Dell would like to sincerely thank our clients and our partners who allow to craft these amazing brand stories!